EMPOWER YOUR BRAND WITH A PATH TO PROMINENCE

READY TO ELEVATE YOUR BRAND

FROM HIDDEN TO the headlines?

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WE GET OUR CLIENTS FEATURED IN:

facteur pr is an award-winning

boutique pr & marketing studio

FOR BEAUTY, HOME, & WELLNESS BRANDS

FACTEUR PR proudly partners with growing beauty, home, and wellness brands to become nationally recognized so they can dominate their industry with premium positioning, category authority, and nonstop referrals to grow their reputation, recognition, and revenue.

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ABOUT OUR STUDIO

MEET YOUR PARTNERS IN PROMINENCE.

It's all about relationships. Whether via public relations, social media, influencers, brand partnerships, or events, our service – at its core – is to create meaningful content, communications, and connections that move the needle.

Meet your team

FACTEUR PR is an award-winning PR & marketing studio for beauty, home, and wellness brands, dedicated to building awareness and trust to foster brand loyalty for sustained growth.

Our offices are located in Cincinnati and NYC, and our team has wings in Boston, Miami, Columbus, Minneapolis…and counting! We work with emerging and established high-growth brands around the globe, primarily targeting the U.S. market.

"The Facteur team offers a magical combination of industry knowledge and strategy that elevates your brand and helps you forge authentic relationships with media and influencers. In an increasingly crowded space, Facteur helps craft messaging that breaks through the noise and delivers real results. I couldn’t ask for a better PR partner!"

–Casey Burleigh / Director of Marketing MONA Dermatology
"We have worked with many PR agencies over the years, and FACTEUR PR is the best of the best!"

— Dr. Tiina Meder / Founder Meder Beauty
“We reactivated the FACTEUR PR team for a holiday gift guide campaign and were so impressed by their thoughtful approach. They took the time to deeply understand our new products and goals and were intentional about every detail - including thoughtfully targeting media that really aligned with our brand. They secured 40+ pieces of media coverage across top outlets and we saw a boost in sales as a result!“

Holly Davies / Growth Marketing Lead L’or de Seraphine
"The team at FACTEUR PR is extremely professional. From the moment I spoke to Reena on the phone, I was confident that she understood my goals. Ally and Erika responded to my emails fast and were always available for content edits when I needed them. The team connected me to multiple media outlets within the first month. I would wholeheartedly recommend FACTEUR PR to a dermatologist or a small business owner."

Dr. Mansha Sethi Thacker / Board-Certified Dermatologist St. Luke’s MedSpa
"I cannot tell you how much sleep I gained back knowing that we have great partners."

Amy Gaston | Vice President of Strategic Growth OhmBody
"You can feel the hearts of this PR company as they provide beyond their scope of services while exposing your brand to exciting opportunities and new connections. Avarelle has been able to propel further as a beauty brand, thanks to FACTEUR PR! Cheers to winning together!"

— Jenny Hwang / Director of Marketing Avarelle Cosmetics
“I can safely say that all of us at PathoSans have been very impressed with your excellent work, serving spirit, and professionalism…and have raised our expectations for all of our other agencies and partners. I would avidly recommend FACTEUR PR to anyone in need of your services.”

— Dan Roglin / Business Strategist PathoSans
“We first met with FACTEUR when we had the need to move quickly on a last-minute PR project. Reena and the FACTEUR PR team not only took on this challenge and fast turnaround but were able to add to our scope with both influencers and additional digital media hits. They always have attention to detail, as well as additional ways and resources to create successful PR campaigns. We’ve now continued our relationship and are very pleased and happy with our coverage and the successful relationship we’ve built.”

— Alyssa Hilliard / Senior Director of Marketing Sunless, Inc.
"I’ve had the pleasure of working with FACTEUR PR for over a year. They are not only amazing professionals, but they truly know how to get brands the earned media coverage they deserve. (Just check out Vital Essentials 'In the News' webpage to see for yourself!) If you’re looking to boost your brand’s visibility and secure press coverage, I highly recommend connecting with Reena.”

–Lydia Xiong / Brand Manager Vital Essentials
“I highly recommend working with FACTEUR not only because they are incredibly results driven, but they’re so polished and easy to work with. We brought Reena and the team on to help revitalize our media relations and augment our product launches. They not only worked hard to truly understand our business, which is not easy, but showed incredible results within weeks of coming on. They’ve helped scale our brand and have gotten us PR hits we could have only dreamed about.”

Katelyn Stiver / Director of Marketing Boogie Board
"I can’t imagine growing a brand without Reena and the FACTEUR PR team! Her responsiveness, creativity, and ability to tailor to her client’s needs are exceptional. My favorite thing about working with FACTEUR is imagining what is possible and then planning against it. FACTEUR PR is my trusted partner."

Anne R. Kokoskie / Owner & Designer Styled by ARK
"I wanted to give a shout out to my incredible publicist, Reena Goodwin, and her amazing team who I have been working with since July. Working with Reena has been a great experience. She is super approachable, hip, and genuinely cares about the business owners that she works with. With her help I have been featured in InStyle magazine, Real Simple, Healthline, The Healthy, etc. and been interviewed on local news outlets. I highly recommend her and her team."

Melanie Shmois / Owner Mind Your Strength
“I started working with FACTEUR two years ago. I previously was using a national PR group that works with many vendors in the our industry. It was very cookie cutter and was not customized to our specialty, so I was looking to make a change. When I started working with Reena she had done her research and presented a PR packet customized to us. We have had a lot more PR coverage than previously not only locally but nationally, as well. I was so happy after the first three months I signed for another three to help continue with our PR plan. I can not speak more highly of her and the team. They really go the extra step to make sure you get the bang for your buck.”

Melanie Tindell / Owner and Designer Oak + Honey Event Planning Co.
"Reena and her team have been amazing to work with. They are so great at communicating ideas and thoughts. One really special thing about this firm is their excitement, when we have a win you can totally feel they are just as thrilled! It's unique to find a firm that services many clients but you still feel so important to them."

Molly Machmer-Wessels / Owner and Designer Woodland Design Company
"If you’re looking for PR and want to get your business featured by other sites, you should contact FACTEUR PR. I was only with them for a few months, but we got hits on Refinery29, House Beautiful, Lonny Magazine, and more!

Kiley Story / Creative Director HOMIES
“We worked directly with Reena, owner and founder of FACTEUR. Reena took the time to understand our immediate needs with regard to PR. We were looking for positive stories around our community to generate local interest. Our scope of work was a pretty tall order, with not only a limited time frame, but also during Covid-19. Reena and her team did not miss a beat. They were direct with their communication at all times and met our deadlines. They also thought outside the box in order to generate interesting PR. I'd highly recommend FACTEUR. Great company and great genuine people.”

Nancy Kelly / Regional Director of Marketing The NRP Group

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“FACTEUR took the time to deeply understand our new products and goals and were intentional about every detail - including thoughtfully targeting media that really aligned with our brand. They secured 40+ pieces of media coverage across top outlets and we saw a boost in sales as a result!“

Holly Davies / Growth Marketing Lead L’or de Seraphine

View Case Study
"We have worked with many pr agencies over the years and facteur pr is the best of the best."

— Dr. Tiina Meder/ Dermatologist, cosmetic safety expert, and founder Meder by Dr. Tiina Meer

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"We have the best impressions of FACTEUR PR. It's inspiring to see the enthusiasm and effort driven into the results and opportunities for us."

— Natalia Cierperi / Public Relations & Marketing Manager Nativa SPA

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“Thank you to all of you at FACTEUR. We have enjoyed so much working with you and you have just made everything so easy. We are so excited about all of these opportunities!"

— Dr. Mona Foad / Owner & Board-Certified Dermatologist Mona Dermatology

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"We've been able to propel further as a beauty brand, thanks to facteur pr."

– Jenny Hwang / Director of Marketing Avarelle Cosmetics

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