Valivera Health
Elevating a New Model of Physician-Led, Whole-Person Care
Industry: Integrative Medicine, Orthopedic Health & Women's Wellness
Founded by board-certified orthopedic surgeon and integrative medicine physician Dr. Elizabeth Dulaney-Cripe, Valivera Health brings together perioperative optimization, women's wellness and hormone health, and lifestyle medicine through a highly personalized, concierge model of care.
FACTEUR PR was brought on to introduce Valivera Health to the market, elevate Dr. Dulaney-Cripe's visibility as a physician expert, and build authority around a distinctive approach that connects surgical recovery, orthopedic health, midlife wellness, and integrative medicine. Through strategic media relations, thought leadership, podcast outreach, launch communications, and targeted press introductions, FACTEUR is helping position both Dr. Dulaney-Cripe and Valivera Health as trusted voices in modern, whole-person healthcare.
the impact
✔️ Top Doctors feature opportunity secured with Cincinnati Magazine, positioning Dr. Dulaney-Cripe among leading physicians shaping healthcare in Cincinnati.
✔️ Valivera Health launch amplified through targeted local media outreach and a dedicated launch press release distributed across Cincinnati media.
✔️ Thought leadership expanded across media, podcast, website, and social channels to strengthen visibility around perioperative care, women's wellness, hormone health, orthopedic health, and lifestyle medicine.
✔️ Press coverage secured in prevention, instyle, aol, eatingwell, travel+leisure, authority magazine, and counting!
Elizabeth Dulaney-Cripe is a board-certified orthopedic surgeon, board-certified integrative medicine physician, and Diplomate of Lifestyle Medicine who founded Valivera Health, a physician-led health optimization and concierge medicine practice in Cincinnati, Ohio.
Her career has been shaped by a belief that health outcomes are influenced by far more than a diagnosis or procedure alone, leading her to pursue advanced training in integrative medicine through the University of Arizona Center for Integrative Medicine. Through Valivera Health, Dr. Dulaney-Cripe helps patients navigate injury, surgery, menopause, and other health transitions through a comprehensive, whole-person approach that bridges conventional medicine, lifestyle medicine, and personalized care.
— authority magazine
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