FACTEUR PR is sought after by emerging and established beauty brands across the globe for its influential relationships across the industry. Our team specializes in supporting beauty-related consumer packaged goods brands as well as service providers such as hair care, aesthetics, dermatology, and plastic surgery practitioners.
PR is not just about who you know but who knows you. We maintain strong national and regional consumer media relationships across digital, broadcast, print, podcast, and new media to help increase credibility for your brand or business in front of millions.
- Editorial events
- Gifting/seeding
- Photo & video shoots
- Media training
- Thought leadership
- Earned media placements (publicity)
- Brand image & positioning
- Affiliate marketing
- Awards
- SEO audit
We go beyond just payment-for-content transactions and help to identify partners, nurture relationships, and develop communities of loyal brand enthusiasts.
- Contracts and negotiations
- Content creation & curation
- Influencer Events
- Celebrity and talent
- Campaign development
- Partnerships and products
- Affiliates
Our social media goal is to establish a strong brand voice and presence by producing and sharing rich, engaging content – photo, graphic, and video – that transcends simply product or service-focused posts and cultivates an audience of dialed-in consumers to grow your beauty brand.
- Channel management
- Community engagement
- Brand partnerships
- Social media strategy
- Editorial calendars
- Content creation & curation
Bring your brand promise to life. We partner together to dream and design launch activations and make memorable connections for your brand – the kind of major moments that transcend IRL to digital and make a lasting impact.
- Media & Influencer event planning
- Store openings
- Launch events + press trips (virtual and IRL)
- Brand partnerships
- Sponsorships
- Philanthropic opportunities
- Red carpet & press room
"Reena & the FACTEUR team have been more than helpful for the past few years we have been working with them! Reena is intentional about creating a comfortable space to freely brainstorm ideas during meetings, which I appreciate so much! You can feel the hearts of this PR company as they provide beyond their scope of services while exposing your brand to exciting opportunities and new connections.
Avarelle has been able to propel further as a beauty brand, thanks to FACTEUR PR! Cheers to winning together!"
Depending on the scope of the project, you can expect your account to be staffed with at least three members of our team and up to six or more.
We typically work on client engagements for a minimum of six months to start. Most of our clients are on an ongoing retainer.
Yes. We work with clients across the globe and travel often to support them.
Our rates are really dependent on the service and scope. We are competitive and in line with other boutique PR and marketing agencies in the United States. After a brief discussion about your goals, we can put together a custom estimate for you.
PR is a long-term partnership; the longer you invest, the better your results. Our clients that see the best results work the most closely with us, are willing to think outside the box, and whose brand really is unique in their category.
